English news Artificial intelligence in the cellar: can an algorithm replace the smile of those who welcome you? If we think an algorithm can replace the smile of those who welcome us to the cellar, we have it all wrong. However, if we believe we can do without it, we risk digital extinction. By Lavinia Furlani 22 Gennaio 2026
English news Dear producers: why so many wineries take offense at a piece of advice Listening to a recommendation is not an act of weakness but of entrepreneurial intelligence. No one puts into question the hard work and value of these companies, but those who bring an external gaze often offer that perspective that tends to be lost from the inside. By Lavinia Furlani 22 Gennaio 2026
English news Wine and Generation Z: how we transformed wine culture into snobbishness A recent survey reveals 67% of Gen Z doesn't feel represented by wine communication. The real issue isn't young consumers—it's industry professionals who've turned an earthy product into a symbol of elitism, creating barriers through jargon and rigid rules instead of welcoming newcomers. By Lavinia Furlani 22 Gennaio 2026
English news Wine tourism in Italy: are we really that “behind” the rest of the world? Every time we talk about wine tourism in Italy, the question naturally arises: how much is this business really worth compared to the rest of the world? Some reflections analyzing the most authoritative reports. By Lavinia Furlani 22 Gennaio 2026
English news The 5 levels to know if your wine tourism is really working: are you passing them all? Many visitors don't automatically mean success. Effective wine tourism requires a structured approach in five complementary phases: from perfect management of your first guests to building lasting relationships that generate business. By Lavinia Furlani 22 Gennaio 2026
English news Is a wine Bombonera possible? Shifting from product to ritual and from the bottle to belonging shows how wine can embrace the power of myth and identity. By Fabio Piccoli 21 Gennaio 2026
English news In Argentina, rediscovering the popular roots of wine Why the future of wine might also pass through what we chose to forget. By Fabio Piccoli 21 Gennaio 2026
English news Not the New World, but another world Argentina's wine and the Italian scientific legacy. By Fabio Piccoli 21 Gennaio 2026
English news What I learned from the Perito Moreno glacier The collapsing glacier does not retreat: why wine must stop defending itself and start moving again. By Fabio Piccoli 21 Gennaio 2026
English news 2026 wine export: a ‘laser focus’ year Geretto, Tirrito, and Ardiri discuss duties, declining consumption, and new market models. By Fabio Piccoli 21 Gennaio 2026
English news Beyond terroir: identity, market, and sense of place in a changing wine world Terroir is not born from soil alone: it takes shape through practices, time, and the markets that recognize it. By Fabio Piccoli 21 Gennaio 2026
English news The paradox of the small Italian wine business Why reducing the crisis to size risks hiding the sector's true fragilities. By Fabio Piccoli 21 Gennaio 2026
English news The United States, top wine market with prohibition-era rules: time for change The three-tier model born in the post-war era is today a commercial barrier that penalizes all producers, even more than tariffs. According to a recent survey by Tom Wark, more than half of American industry operators are calling for the overhaul of an now-anachronistic system. By Fabio Piccoli 21 Gennaio 2026
English news What I learned from Mumbai taxi drivers Between horns, brakes and luck: three lessons in survival and adaptation for wine businesses. By Fabio Piccoli 21 Gennaio 2026
English news Masciarelli’s Villa Gemma Bianco Abruzzo DOC 2024 We tasted for you Villa Gemma Bianco Abruzzo DOC 2024 by Masciarelli. By Redazione Wine Meridian 17 Gennaio 2026
English news Bosco Viticultori’s Prosecco DOC Extra Dry Bosco dei Cirmioli We tasted for you Prosecco DOC Extra Dry Bosco dei Cirmioli by Bosco Viticultori. By Redazione Wine Meridian 9 Gennaio 2026
English news Wine, 2025, and the art of staying on one’s feet Moving away from easy narratives toward a necessary encounter with reality. By Fabio Piccoli 31 Dicembre 2025
English news Tinazzi’s Torreserro We tasted for you Torreserro by Tinazzi. By Redazione Wine Meridian 27 Dicembre 2025
