English news Armando Castagnedi: beyond DOC, the creative freedom of SCAIA Armando Castagnedi retraces the steps of a winning project, where risky packaging choices, unprecedented blends, and a clear strategic vision have defined a new standard of contemporary wine. By Emanuele Fiorio 14 Novembre 2025
English news Tinazzi’s Garda Bianco DOP Ca’ de’ Rocchi We tasted for you Garda Bianco DOP Ca' de' Rocchi by Tinazzi. By Redazione Wine Meridian 14 Novembre 2025
English news SCAIA’s Corvina We tasted for you Corvina by SCAIA. By Redazione Wine Meridian 14 Novembre 2025
English news Meeting of the Minds 2025: Old Vines from Heritage to Strategy for the Future of Wine In California, the Old Vine Conference brings together global experts. Italy takes center stage with a delegation of excellence: old vines offer a concrete answer to the climate crisis and the economic sustainability of the sector. By Michele Shah 12 Novembre 2025
English news Gorghi Tondi’s Millesimato rosé Pinot Nero We tasted for you Millesimato rosé Pinot Nero by Gorghi Tondi. By Redazione Wine Meridian 7 Novembre 2025
English news La Tordera’s Tittoni Valdobbiadene Prosecco Superiore DOCG Rive di Vidor Dry We tasted for you Tittoni Valdobbiadene Prosecco Superiore DOCG Rive di Vidor Dry by La Tordera. By Redazione Wine Meridian 7 Novembre 2025
English news Chiamami quando Piove – Vini Valori’s Colline Teramane Cerasuolo d’Abruzzo Doc Superiore Bio 2024 We tasted for you Colline Teramane Cerasuolo d'Abruzzo Doc Superiore Bio 2024 by Chiamami quando Piove – Vini Valori. By Redazione Wine Meridian 7 Novembre 2025
English news A 20-minute monologue about your wines? The wine tourist has already disconnected by the third minute Wine tourism in the age of zero attention: your storytelling is longer than the patience of your winery visitors. By Lavinia Furlani 31 Ottobre 2025
English news How to increase the average receipt in the winery: practical strategies for wine tourism The real challenge is not filling the winery, but maximizing the value of each guest. Here's how upselling, wine clubs, and authentic storytelling can increase the average receipt and customer loyalty. By Lavinia Furlani 31 Ottobre 2025
English news Wineries are ideal destinations for camper enthusiasts: a path to explore More and more travelers are choosing campers to live authentic experiences. Wineries can become ideal destinations, combining hospitality and wine tourism. By Lavinia Furlani 31 Ottobre 2025
English news The most common mistakes in wine tourism: when hospitality is not (really) an experience From wine that "speaks for itself" to inconsistent communication: here are the most frequent missteps that prevent wineries from transforming a visit into a memorable story. By Lavinia Furlani 31 Ottobre 2025
English news Unforgettable wine tourism experiences: what are visitors really looking for? An analysis of new trends to understand how to transform authenticity and innovation into tools to attract and retain customers. By Lavinia Furlani 31 Ottobre 2025
English news We don’t want to be the best in wine tourism, we want to be the most useful A method that doesn't come from theory, but from hundreds of real experiences in the field. Our goal is to provide practical tools that can be applied immediately for training that becomes a strategic investment for the entire company's growth. By Lavinia Furlani 31 Ottobre 2025
English news Managing an event at the winery: 7 steps to success To transform an event from a simple cost into a strategic investment, a precise method is required. From defining objectives to follow-up: the roadmap to turn every occasion into a powerful marketing tool. By Lavinia Furlani 31 Ottobre 2025
English news Beyond empty phrases in the wine world: finding the courage to tell your story as a winery Tradition, innovation, quality, passion... how many times have we read these? Enough with empty words: every winery deserves a true story, not a recycled slogan. By Lavinia Furlani 31 Ottobre 2025
English news Is it better to focus on export or on wine tourism? What matters is selling well and knowing your business Opening your winery to the public is not a fallback, but a strategic choice. The real failure is continuing to think that only foreign markets give value to Italian wine. The heated debate sparked by our Summer Tour proves it: something is changing. By Lavinia Furlani 31 Ottobre 2025
English news “We’d just like to make wine…” but the world no longer allows it. A producer’s testimony A professional from the sector writes us a sincere letter, which is also an outburst that initiates a collective reflection: today wine is no longer enough, and those who don't realize this risk being crushed. By Lavinia Furlani 31 Ottobre 2025
English news Wine tasting at the wine shop: a right or a courtesy? Some customers still take free tasting at the winery for granted. Mature wine tourism begins with knowing how to value even a sip. By Lavinia Furlani 31 Ottobre 2025
