English news And what if, in addition to not voting and not going to church, young people don’t drink wine either? Some further reflections on the relationship between young people and wine in light of some interesting insights from the interview with the singer Ultimo in the Corriere della Sera. By Fabio Piccoli 24 Maggio 2024
News Wine is no longer enough: the necessary awakening of the Italian wine industry From the Istat data processed by the Wine Observatory of Unione Italiana Vini, it is clear that the aging of Italian wine consumers is ongoing, with young people under 24 years old accounting for only 6.5%. Di Fabio Piccoli 24 Maggio 2024
English news Greasy Fingers: have you ever thought about the wine-hamburger pairing? Pernod Ricard UK launches a wine selection designed to embrace the fast food tastes to conquer the palates of the young consumers. By Emanuele Fiorio 20 Febbraio 2024
