English news The fundamental difference between a “saturated” market and a “tired” market It's not the market that's closed; it's us who keep knocking on the same doors. It's not the end of demand; it's the end of our old answers. By Fabio Piccoli 15 Agosto 2025
English news Natiia: a refuge for wine tourists on the shores of Lake Garda In the heart of Italy's most beloved lake, Natiia offers a unique experience that blends luxury, nature, and enogastronomy. An adult-only relais, a gourmet restaurant, and a winery that tell the story of the territory through authentic wine tourism experiences. By Lavinia Furlani 13 Agosto 2025
English news If you want to sell wine to young people, stop talking about wine (for a moment) Young people are not moving away from wine: we are the ones not creating the right opportunities to meet them. Wine tourism can be the key to attracting them, but a radical change in mindset is needed: less technicality, more emotion. Less judgment, more community. By Redazione Wine Meridian 11 Agosto 2025
English news Fontanafredda, wine tourism: a space for relationships, social growth, and democratic access to wine Roberto Bruno, COO of Fontanafredda, explains how the company represents a place for meeting, exchange, and cultural growth, capable of offering a complete experience. By Emanuele Fiorio 8 Agosto 2025
English news Wine tourism is planning: Cantine Pellegrino’s recipe for successful hospitality What Cantine Pellegrino's CEO, Benedetto Renda, believes is essential for making wine tourism a winning business unit. By Redazione Wine Meridian 6 Agosto 2025
English news Moving heritage: Allegra Antinori’s vision on generational turnover A generational transition driven by a change in mindset, transforming hospitality into a marketing asset and consolidating the image of Marchesi Antinori. By Emanuele Fiorio 6 Agosto 2025
English news Bortolomiol, sustainability: scientific rigor and ethical vision in an integrated journey Beyond the EPD primacy, a scientific approach that combines CO2 reduction, genetic protection, logistics and bio-monitoring. By Emanuele Fiorio 5 Agosto 2025
English news Let’s stop pampering (only) wine tourists. It’s time to start selling! Welcoming is no longer enough: in Italian wineries, it's time to turn every visit into a concrete sales opportunity. Knowing the customer, creating a relationship, and proposing with awareness are the new keys to truly sustainable wine tourism (in business, too). By Redazione Wine Meridian 4 Agosto 2025
English news Bortolomiol’s “MAIOR” Valdobbiadene Prosecco Superiore D.O.C.G. Dry Millesimato We tasted for you “MAIOR” Valdobbiadene Prosecco Superiore D.O.C.G. Dry Millesimato by Bortolomiol. By Redazione Wine Meridian 2 Agosto 2025
English news “Opening the winery is like opening your home”: Aldo Vaira and the challenge of conscious wine tourism Between global strategies and small daily gestures, Aldo Vaira explains how the future of wine depends on respect, friendship, and an idea of hospitality that knows how to be a choice, not an obligation. By Redazione Wine Meridian 1 Agosto 2025
English news “Adopt your Barrique” with Diadema: your story in a bottle iulia Giannotti challenges standardization with a sartorial, emotional, and unrepeatable approach: creativity meets taste, and personalization becomes a liquid narrative. By Emanuele Fiorio 31 Luglio 2025
English news Piazzo’s Barbera d’Alba Superiore Mugiot We tasted for you Barbera d'Alba Superiore Mugiot by Piazzo. By Redazione Wine Meridian 26 Luglio 2025
English news Pasqua Vini’s HEY FRENCH – You Could Have Made This But You Didn’t Ed. III and Ed. IV We tasted for you HEY FRENCH – You Could Have Made This But You Didn’t Ed. III and Ed. IV by Pasqua Vini. By Redazione Wine Meridian 26 Luglio 2025
English news Mezzacorona – Rotari’s AlpeRegis Rosé We tasted for you AlpeRegis Rosé by Mezzacorona - Rotari. By Redazione Wine Meridian 26 Luglio 2025
English news Mizar Prosecco DOC Millesimato Brut by Tenuta I Magredi We tasted Mizar Prosecco DOC Millesimato Brut from the I Magredi estate for you. By Redazione Wine Meridian 26 Luglio 2025
English news Bortolomiol’s Audax Valdobbidene Prosecco Superiore DOCG Extra Brut We tasted for you Audax Valdobbidene Prosecco Superiore DOCG Extra Brut by Bortolomiol. By Redazione Wine Meridian 25 Luglio 2025
English news San Clemente Montepulciano d’Abruzzo DOC Terre di Casauria Riserva: the legacy of a land and a vineyard An icon of depth and character born in the heart of the Terre di Casauria, where tradition and terroir shape a Riserva of rare expressiveness. By Claudia Meo 14 Luglio 2025
English news Frizero: the new elegance of non-alcoholic mixology With a refined and versatile identity, Frizero becomes the star of innovative, inclusive, and irresistible cocktails: flavor experiences designed for a modern and mindful audience. By Emanuele Fiorio 7 Luglio 2025