English news The paradox of wine tourism: when wine is both everything and nothing Why the wine tourism experience must go beyond a glass of wine. By Lavinia Furlani 13 Giugno 2024
English news Wine and innovation: moving beyond tradition to thrive in the modern market How the evolution of the Aperol Spritz can teach the wine industry about the necessity of adapting to consumer changes. By Enzo Velluto 13 Giugno 2024
English news The power of the phantom guest in wine tourism An invisible eye on hospitality and sales. By Lavinia Furlani 13 Giugno 2024
English news Laughing it off: the best (or worst) gaffes of wine tourists Funny and absurd anecdotes shared by the Hospitality Managers to learn to smile even at the most incredible mistakes made by wine tourists. By Lavinia Furlani 13 Giugno 2024
English news Fun first: young people rewrite the rules of wine communication and wine tourism Vacations in the vineyard beat enology classes, according to an interesting study by WineGlass Marketing. By Enzo Velluto 13 Giugno 2024
English news Wine Club? Young people now want subscriptions Is it time to transform your wine club into a subscription model? By Redazione Wine Meridian 13 Giugno 2024
English news The role of women in wine tourism: a growing trend Women are taking over the wineries: the majority of wine tourism bookings are made by the female gender. By Redazione Wine Meridian 13 Giugno 2024
English news Silence is not golden: the communicative factor in wine Too many Italian and international producers still underestimate the power of effective communication and direct marketing. By Enzo Velluto 13 Giugno 2024
English news Half of the wineries remain closed on weekends: the latest data on wine tourism Data from Nomisma Wine Monitor depict a scenario of growth in the digital realm, yet there are still too many critical points. By Redazione Wine Meridian 13 Giugno 2024
English news The insurmountable challenges of wineries wanting to engage in wine tourism Many benefits, but also many obstacles: what prevents Italian wineries from becoming successful wine tourism destinations? By Redazione Wine Meridian 13 Giugno 2024
English news The connection between voting abstention and the decline in wine consumption The similarities between citizens' disaffection towards politics and consumers' disaffection towards wine. By Fabio Piccoli 13 Giugno 2024
English news Why do I say yes to non-alcoholic wines Innovation and adaptation to new consumption trends are the fundamental keys to resilience and development in the wine industry. Saying no to non-alcoholic wines would be a dangerous signal of our sector's inability to innovate, to look at the market and the consumers. By Fabio Piccoli 13 Giugno 2024
English news A good time for Prosecco DOC: Ardenghi’s strategy The richness of the portfolio and contemporary design enhance the quality of Ardenghi wines. By Claudia Meo 13 Giugno 2024
English news Céline Pérez: “Excellence and quality are the priority in our growth” Barcelona Wine Week (BWW) is taking the leap from one to two pavilions in 2025, to meet the high demand from both exhibitors and visitors alike. By Redazione Wine Meridian 11 Giugno 2024
English news Pasqua Vini’s HEY FRENCH – You Could Have Made This But You Didn’t We tasted for you HEY FRENCH - You Could Have Made This But You Didn't by Pasqua Vini. By Redazione Wine Meridian 7 Giugno 2024
English news Masseria Cuturi’s Chidro Primitivo di Manduria DOC 2021 We tasted for you Chidro Primitivo di Manduria DOC 2021 by Masseria Cuturi. By Redazione Wine Meridian 1 Giugno 2024
English news Stocco’s Botis – Ribolla Gialla We tasted for you Botis - Ribolla Gialla by Stocco. By Redazione Wine Meridian 31 Maggio 2024
English news Ardenghi: the path to foreign markets goes through quality and seduction A rich product portfolio and captivating packaging support the quality of Ardenghi. By Claudia Meo 31 Maggio 2024
